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Custom conversions

Providing custom conversion mapping

If you want your tables (asset_performance and ad_group_network_split) to contain custom conversion mapping (i.e. column that contains conversion(s) only with a particular conversion name) you can add the following lines to your app_reporting_pack.yaml in "conversion_alias: Conversion Name" format:

template:
  custom_conversions:
    - conversion_name_1: "Your Conv','Second Conv"
      conversion_name_2: "My Conv"

This will add the following columns to your tables in BigQuery:

  • conversions_conversion_name_1
  • conversions_value_conversion_name_1
  • conversions_conversion_name_2
  • conversions_value_conversion_name_2

You can add one or more conversion names to a given conversion alias; in case of several conversion they should be separated with ','.